Persevere Beyond the NoiseJanuary 30, 2020
Emerson Collective initial launch partner for new NowThis division
NowThis, the millennial social video media outlet that’s part of Group Nine Media, will announce today the launch of NowThis Impact, a new editorial division that covers social issues and is underwritten by non-profits.
Why it matters: Underwriting editorial content is becoming a bigger trend as more philanthropy and non-profit money floods into journalism.
Details: Emerson Collective, a social change organization founded by Laurene Powell Jobs, will serve as the company’s launch partner.
- NowThis is looking to announce additional underwriters in coming months.
- It will work with issue experts to form content partnerships around certain issues that contain specific calls to action.
- The new product aims to meet the content appetites of NowThis’ audience of progressive and civically-minded millennials.
Be smart: It’s not the first time Group Nine has dabbled in “call-to-action” media/journalism. Its animal franchise, The Dodo, has in the past directed its audience to adoption resources.
Disclosure: Emerson Collective is an investor in Axios.
A C T I V E L I S T E N I N G
How To Listen To People You Disagree With
Early last year, Amanda Ripley had a revelation: she wasn’t a great listener. “It was hugely disturbing, because it’s my job,” she says. Ripley is a journalist who writes for The Atlantic and The Washington Post. She was studying conflict as a way to understand political polarization. Through her research, she realized that one key to understanding – and sometimes even resolving – conflict is whether the parties involved feel heard or not.
Most people aren’t great listeners – including doctors and bosses and all kinds of people whose job requires listening. As Ripley sees it, journalists are conditioned to over-simplify polarizing topics or complex characters so that readers can more easily understand the reporting. But in doing so, journalists flatten incredibly complicated, nuanced topics and leave people more entrenched than ever. Ripley wrote about this revelation in a viral piece last year, Complicating the Narratives.
Now, Ripley, an Emerson Collective Senior Fellow, is working with the Solutions Journalism Network to train journalists on how to conduct better interviews, particularly about polarizing subjects. Ripley’s work is part of a larger movement to bridge political and cultural divides and revive healthy democractic debate in the U.S.
Ripley recently spoke with Patrick D’Arcy, Emerson Collective’s Director of Fellowships and Portfolio Communications, about the broader implications of her research on conflict and the essential, overlooked role of listening in a healthy democracy – and the Thanksgiving dinner table.
People will put up with a lot of difference if they feel heard. People will open up to different ideas and opinions.
“What do you want to understand? Conversation techniques, interview questions, and stellar story examples born from a conflict mediation training — for journalists”
Senator Cory Booker:
“This is a moral moment. The moral vandal that’s in the White House right now, he may win this day, but he will not win our nation. We are America. We’re going to find a way to regroup, heal, [and] be the moral nation that I know we are.”
“Never stop being a prisoner of hope.”
“The president’s defense team arguing for what is basically unlimited presidential power is chilling. Even if they get away with it – which they probably will – it’s important to remember that we the voters are the ultimate judge and jury. We’ll deliver our judgement in November.”
Philosopher/author Martha Nussbaum:
“To be a good human being is to have a kind of openness to the world, an ability to trust uncertain things beyond your own control.”
One small correction.July 30, 2018
[Illustration from The Little Prince]
“We know, those people who know aeronautics, one small course correction, a minute course correction, over a period of time creates a dramatic change in outcome and destination.
Do something different in you life, no matter how small it is.
The biggest think you do in any day is often often going to be a small act of kindness, decency, or love.”
-Senator Cory Booker/onbeing.org
Sun Valley Institute for ResilienceJuly 13, 2015
The Sun Valley Institute for Resilience is a center for public education, policy leadership and investment to ensure economic prosperity, environmental protection and human well-being in its home community of Idaho’s Wood River Valley and beyond.
(US Senator Cory Booker, and Founder/Executive Director Aimee Christensen at the 1st Sun Valley Forum on Resilience)
Senator Booker: “Across America, communities are increasingly facing challenges that are global in nature, from climate change to competition with an ever more interconnected world economy. Expanding the capacity of communities to be resilient in the face of these challenges is an urgent priority. Solving these problems should be about finding and implementing what works, and the expansion and democratization of technology is increasingly enabling communities to make more decisions based on hard data, not hunches. I’m looking forward to discussing how to turn these challenges into economic opportunities that can strengthen our communities and our country.”
SVIR: “In partnership with leading foundations, academic institutions, corporations and nonprofits, the Institute brings together local and global resources and expertise to strengthen the area’s ability to bounce back from harm to the local economy, whether from wildfires, poor snowfall or global economic conditions, and to serve as a global resource to increase resilience far beyond.”
Did you know:
95% of the Wood River Valley’s food comes form outside the valley?
We send $80 million per year out of the Wood River Valley to pay for energy?
From Dayle’s Community Cafe: Deep gratitude to the Sun Valley Institute for Resilience for opening their 1st forum to the public. US Senator Cory Booker & great minds manifesting resiliency with Executive Director Aimee Christensen, Sunday, July 12th, at the Walnut Avenue Mall. Adapt, Survive, and Thrive! Aimee is deeply respected across many sectors of community/local philosophy and commerce. When I first read of this new organization, I intuitively felt the connection and need in our community. This speaks to the grass roots efforts that will bypass policy and government on the national level to allow communities to thrive and evolve on the local level; i.e. not react to issues that effect our lives where we live…e.g. wild fires (still recovering from Beaver Creek), Climate Change (less snow…shorter seasons, greatly effecting our tourism in the valley, our biggest source of income for businesses, therefore, employees), power outages…e.g. Christmas 2010), drought, water rights, but to respond and evolve within the changes. The opposite of resilience is defined as ‘failure’. Failure ‘to absorb disturbance and reorganize while undergoing change.” Truly inspired by this organization and the various leaders in our valley, and beyond, who are involved with this organization and developing projects.
(In addition to Senator Booker, other speakers at the 1st Forum, Sunday, July 12th in Sun Valley: Nancy Kete of the Rockefeller Foundation, Raul Pomares, Founder of Sonen Capital, Steve McBee, CEO of NRG Home, Collin O’Mara, CEO, National Wildlife Federation, Marco Krapels of SolarCity, Jeffery Sayer, Director of the Idaho Department of Commerce, Brooks Preston of the Overseas Private Investment Corporation, Brent Stacey of the Idaho National Laboratory, Gary Dirks, Director of the Global Institute of Sustainability at Arizona State University, Peter Horton of Pico Creek Productions, Jeff Goodell of Rolling Stone Magazine, Jennifer Leonard of The CAPROCK Group and Michael Shuman, author of Local Dollars, Local Sense.)